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关于城市统计学论文:人口统计;心理;行为

澳洲AA论文代写网

[日期:2016-02-18] 来源:澳洲AA论文代写网  作者:AA论文小编 [字体: ]

四个地理区域即人口统计;心理;行为。
地理奥克兰是新西兰最大的城市,奥克兰是一个城市的火山口,它的主要建设在七多座火山。起伏,坡道和更多的变化。奥克兰气候温和多雨,四季分明,在城市道路的距离是很拥挤的人群。在城市中心,道路非常拥挤,如果你驾驶一辆车,在一个拥挤的道路将是非常缓慢的,但如果你驾驶一辆小型SUV长城这将是非常合适的,而且对郊区。


人口的低收入的年轻年龄约25-35岁,因为他们没有像丰田和铃木无法承受这种车多少钱,他们不在乎哪个品牌,但他们关注的是汽车的质量、价格、性能。


消费者的心理的年轻人刚从大学出来买SUV,但没有足够的钱购买像丰田和铃木,他们希望有一个现代化的汽车,价格低于竞争对手长城,gw-vx50会适合他们,良好的性能,创新的设计,最重要的是价格低。另一组可细分为几乎退休的老人和孩子都搬了出去,他们想换一辆中等质量的车,而不是花很多钱。


行为-他们不关心品牌,但他们正在寻找强大的性能和大空间,低价格高安全性汽车。所以,如果你想抓住消费者,需要让顾客知道什么好处,长城,是长城有一个现代的外观和内饰,以及内部可以根据客户的需求定制,这是不是在其他品牌。此外,每天不只是一次一周或一个月购买他们使用的车。

Four geographical segments are namely demographics; psychological; and behavior.
Geography --Auckland is the largest city in New Zealand Auckland City is along the crater of death, and its main built in more than seven volcanoes. Ups and downs, ramps and more varied. Auckland mild and rainy climate, four distinct seasons, at a distance of city roads is very crowd. In the city center, the road is very crowded, and if you're driving a big car, in a crowded road will be very slow, but if you're driving a small SUV Great Wall this would be very appropriate, but also for the suburbs.
Population - about 25-35 years old in low-income young age because they do not have much money as Toyota and Suzuki cannot afford the kind of car, they do not care which brand, but they focus on the car's quality and price, properties.
Consumer’s psychology - young people fresh out of college to buy SUV, but did not have enough money to buy like Toyota and Suzuki, they want to have a modern car, the Great Wall of prices below competitors, GW-VX50 will suit them, good performance, innovative design the important thing is the low price. Another group can be subdivided into almost retired old people and children have moved out, they want to change the car has a medium quality, rather than spend a lot of money.
Behavior - they do not care about the brand, but they are looking for powerful performance and large space, low price high security car. So, if you want to catch the consumer, need to let customers know what the advantages, the Great Wall, are the Great Wall has a modern exterior and interior, and the interior can be customized according to customer demand, which is not in the other brands. In addition, daily not just once a week or a month to buy the car they used.

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